by digifpg9 | Jan 25, 2017 | Franchise Brokers and Consultants, Franchise Content Marketing
Most franchise businesses will need a press release at one point or another. They’re a crucial element in public relations strategies, and they help inform prospective franchisees in a straightforward and compelling manner. They’re especially helpful in positioning...
by digifpg9 | Jan 11, 2017 | Franchise Blogs, Franchise Content Marketing, Franchise Lead Generation, Franchise SEO
Reaping the Benefits of Blogging We have all read blogs that inform, educate, or entertain us without attempting to sell anything. That’s a regular blog. A business blog can include those qualities, but it does so with an end goal in mind – attract franchise leads and...
by digifpg9 | Jan 4, 2017 | Franchise Content Marketing, Franchise Lead Generation
Today’s franchise businesses now have two marketing paths they can follow: inbound marketing and outbound marketing. So what’s the difference? Outbound is the traditional marketing model where franchise businesses go out to find franchise leads using...
by digifpg9 | Dec 28, 2016 | Franchise Lead Generation, Franchise Social Media
Facebook is a powerful communication platform: attracting more than 1.71 billion people monthly and serving as the playground for business and social interaction. Whether you’re a loyal fan and avid user of Facebook or not, it’s a tool your franchise business needs to...
by digifpg9 | Dec 21, 2016 | Franchise Content Marketing, Franchise Lead Generation
Your franchise business should not underestimate the importance of a well written press release. In today’s ever-changing marketing landscape, the latest shiny object gets all the attention. But, certain marketing fundamentals like the press release remain an...